SourceWhale | Blog

Back to the Future of BD | SourceWhale

Written by Georgie Partington | Jun 23, 2023 10:06:24 AM

Ryan, CEO of Odro and Dougie, Chief Revenue Officer of SourceWhale, teamed up once again to share their insights and tips on developing a winning BD strategy, with a focus on growth and profitability in 2023.

Watch Ryan and Dougie below to learn how to close deals fast and keep clients coming back for more.


Overview

In today's constantly evolving business landscape, staying ahead of the curve is crucial to achieving success and your BD outreach is no exception. Instead of reaching out to hundreds of businesses and hoping for the best, this webinar will teach you how to:

  • Define your ICP (ideal customer profile)
  • Build a realistic and relevant target list
  • Keep prospects engaged by delving into your niche 
  • Define what success looks like for you by digging deep into the data
  • Leverage automation in the right ways
  • Stand out from the competition with a personalized and relevant approach 
  • Leverage video during your outreach process

Remember, winning no business is better than winning bad business. But with the right strategy in place, you won't have to settle for either.