SourceWhale | Blog

Insights | SourceWhale

Written by Georgie Partington | Jul 17, 2023 3:04:25 PM

We understand the importance of tailoring your outreach content with relevant information to maximize engagement in BD & Headhunting. That's why we have always provided the tools to personalize your messaging on the go, using our Chrome extension.

Though are you ever unsure about what to write and how to ensure its relevance? This is where our new Insights feature comes into play. 

Listen to Jordan Longtin, Senior Customer Success Manager, as she sheds light on why we are introducing this new feature to our customers, how it works and the advantages it brings to recruiters:

 

 

Feature overview 

The Insights tab on our Chrome extension offers a wealth of valuable information at your fingertips. Whether you're reaching out to potential clients or engaging in business development or headhunting, you'll have easy access to key details while browsing profiles on your CRM, LinkedIn, or other platforms to help better inform your messaging content. These insights include:

  • The About section, where we’ll highlight employee headcount, annual revenue, a company description and social links.
  • On some occasions, we’ll even list competitors so you have examples of similar orgs you can reach out to as well (or headhunt from!)
  • Funding rounds and real-time news articles about the organization - allowing you to tailor your approach to ensure it’s as relevant as possible.
  • Open positions that the organization has available - an easy way for you to promote your services or a relevant candidate you’re representing.

We gather this information through custom web searches. Instead of relying on just one source, these searches pull key details from a variety of sources across the web to find the most relevant and current data available. This means we can provide accurate and up-to-date information that's all packaged up inside our Chrome extension so you have everything you need in one place when it comes to personalization.

 

Why you'll love Insights 

With this update and the launch of Content Coach and WhaleGPT, we’ve made it simpler than ever to create the best BD/Headhunting outreach possible, whilst shaving hours of research time from your week. Other benefits include:

  • Enhanced candidate sourcing: Access detailed company information instantly with the Insights tab. Find current job openings and align potential talent more closely with a company's needs for better results.
  • Superior market understanding: View a company's competitors, news updates, and financial standing via the Funding tab. This greater market perspective allows you to identify industry trends, enabling you to source candidates that are relevant not just now, but in the future.
  • Effective business development: The Insights tab provides valuable information about potential clients, helping you expand your client base. Use the details on the About tab, such as company size, revenue, and industry presence, to identify promising businesses for client relationships.
  • Tailored pitch development: The News tab provides timely updates about the company. Use this information to create tailored pitches for potential clients and candidates, showcasing your understanding of the business landscape and improving placement success.
  • Improved efficiency: All the necessary company information is available within the Chrome extension. This centralization saves time spent on extensive research, allowing you to dedicate more time to candidate interaction, client relationships, and strategic planning.
  • Informed decision-making: Access more comprehensive and current data quickly so you can make better-informed decisions about which candidates to source for specific roles or which businesses to target for development. This leads to better success rates, enhancing overall recruitment outcomes.

 

 

Get ready to achieve even better engagement, more meetings & higher revenue - all powered by SourceWhale Insights.